Top 7264 Marketing manager Jobs in Usa Fully Remote

Senior Marketing Manager, Instrumentation
Hologic —Marlborough, MA
- $132,000 - $206,500 a year
- Full-time
- Remote
- Marketing
- 5 years
- English
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inquirED —Remote
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The Beauty Institute —Philadelphia, PA
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ePromos —Remote
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Marketing Manager
Baker's Cay Resort —Key Largo, FL
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Grace Hill —Remote
- $120,000 - $135,000 a year
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- Google Workspace
- Mid-level
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Marketing Program Manager
NTT Global Data Centers —Remote
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- Full-time
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- 7 years
- Microsoft Excel
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Manager, Digital Marketing - Remote
NDG Communications —La Plata, MD
- $70,000 - $90,000 a year
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- 6 years
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Marketing Events Manager
Balto Software —Remote
- $100,000 - $120,000 a year
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8d
Digital Marketing Manager
WelbeHealth —Los Angeles, CA
- $109,240.54 - $144,197.50 a year
- Remote
- Mid-level
- Bachelor's degree
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marketing manager jobs near usa fully remote

Senior Marketing Manager, Instrumentation

Hologic -
Marlborough, MA

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Job Details

Full-time
$132,000 - $206,500 a year

Qualifications

Product marketing
English
Driver's License
Financial acumen
Cross-functional communication

Full Job Description

Role Summary

We are seeking a forward‑thinking and experienced commercial marketing leader to drive downstream marketing strategy and execution for Hologic’s molecular instrumentation portfolio, including systems, automation, software, and consumables. In this role, you will be responsible for translating portfolio strategy into high‑impact go‑to‑market plans, driving demand, accelerating adoption, and maximizing commercial performance across global markets.

The successful candidate will bring deep experience in commercial downstream marketing within diagnostics, life sciences, or medical technology, with a proven ability to partner cross‑functionally with sales, upstream marketing, product management, service, and regional teams. This role is critical to how Hologic’s molecular instrumentation solutions are positioned, launched, and commercialized to deliver sustained growth and customer value.

Job Expectations

Commercial & Go‑to‑Market Strategy

Lead global downstream marketing strategy for the molecular instrumentation portfolio, ensuring effective execution across lifecycle stages—from launch through maturity
Develop and execute integrated go‑to‑market plans aligned to portfolio strategy, regional needs, and commercial objectives
Define value propositions, positioning, and messaging that clearly articulate differentiated customer and clinical value
Partner with regional commercial teams to adapt global strategies for local market execution

Commercialization

Own downstream commercialization for new product launches, including launch readiness, messaging, campaign execution, and sales activation
Lead marketing initiatives to drive adoption, utilization, upgrades, and cross‑sell opportunities across the installed base
Collaborate with product management to influence lifecycle priorities using market feedback and commercial insights

Market, Customer & Competitive Insights

Lead development of customer segmentation, personas, workflows, and use‑case messaging for molecular instrumentation and laboratory automation solutions
Monitor market trends, customer needs, and competitive activity; translate insights into actionable commercial strategies
Partner with upstream marketing and product teams to ensure customer and market insights inform portfolio and roadmap decisions

Sales Enablement & Field Engagement

Develop high‑impact sales tools, collateral, training, and messaging to enable commercial teams globally
Act as a key partner to sales leadership, supporting field engagement, customer meetings, and strategic opportunities
Ensure sales teams are equipped to articulate value across systems, software, consumables, and workflow solutions

Campaigns, Performance & Optimization

Lead development of downstream marketing campaigns to drive awareness, demand generation, and portfolio penetration
Define and track KPIs to assess marketing effectiveness, adoption trends, and commercial impact
Continuously optimize programs and messaging based on performance data and field feedback

Stakeholder Engagement & Influence

Serve as a commercial marketing leader and internal advocate for customer and field needs
Collaborate closely with cross‑functional partners including upstream marketing, sales, regional teams, service, and operations
Build strong relationships with key customers and external stakeholders to inform commercialization strategy

Key Qualifications

Education: Bachelor’s degree in Life Sciences, Engineering, Marketing, or related field
Experience:
- 5+ years of experience in downstream marketing, product marketing, or commercial marketing roles within diagnostics, life sciences, or medical technology
- Demonstrated success driving go‑to‑market execution, product launches, and lifecycle marketing initiatives
- Experience supporting complex instrumentation, capital equipment, or system‑based solutions with global scope
- Strong business and financial acumen with the ability to assess commercial impact
- Excellent interpersonal, communication, presentation, and influencing skills across all organizational levels
- In‑depth understanding of molecular diagnostics laboratories, workflows, and customer segments preferred

Behaviors

Customer‑Centric: Deep commitment to understanding customer needs and translating them into effective commercial solutions
Proactive: Anticipates challenges and takes initiative to drive outcomes
Collaborative: Partners effectively across functions including sales, product management, service, and regional teams
Adaptable: Thrives in fast‑changing market and business environments
Integrity: Acts ethically and in alignment with Hologic’s values
Resilient: Maintains focus and positivity in ambiguous or challenging situations
Networking: Builds and leverages strong internal and external relationships

Additional Requirements

Location: United States-Remote
Travel: Approximately 30% domestic and international travel
Language: English required
Driving License: Valid driver’s license of appropriate class

This job description is intended to describe the general nature and level of work performed. It is not an exhaustive list of all responsibilities, duties, and skills required. Duties and responsibilities may be amended as business needs evolve.

The total compensation range for this role is $132,000 - $206,500. Final compensation packages will ultimately depend on factors including relevant experience, skillset, knowledge, territory/ geography, education, business needs, market demand and performance versus quota.

Agency And Third Party Recruiter Notice

Agencies that submit a resume to Hologic must have a current executed Hologic Agency Agreement executed by a member of the Human Resource Department. In addition, Agencies may only submit candidates to positions for which they have been invited to do so by a Hologic Recruiter. All resumes must be sent to the Hologic Recruiter under these terms or they will not be considered.

Hologic’s employees are subject to third-party COVID-19 vaccination requirements, including from customers and governmental entities. Hologic is an equal opportunity employer and consistent with federal, state, and local requirements, will consider requests for reasonable accommodation based on disability or sincerely-held religious beliefs where it is able to do so without undue hardship to the company.

Hologic, Inc. is proud to be an Equal Opportunity Employer inclusive of disability and veterans.

#LI-AH1 #remote

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