Top 452 Marketing Jobs in Allentown, Pa

Associate Brand & Product Marketing Manager
Crayola LLC —Easton, PA
- Full-time
- Marketing
- Mid-level
- Office
- Health insurance
- 401(k)
Senior Marketing Manager - Patient Monitoring
Draeger, Inc. —Telford, PA
- $122,000 - $146,000 a year
- Hybrid work
- Customer service
- Office
- Bachelor's degree
- Free parking
- Paid holidays
10d
Field Marketer
Big Wave Roofing & Solar LLC. —Bethlehem, PA
- $50,000 - $250,000 a year
- Full-time
- Background check
- No experience needed
- In-person
- Paid training
- On-the-job training
Quick Apply
Senior Marketing Manager-Neonatal Care
Draeger, Inc. —Telford, PA
- Hybrid work
- Nursing
- RN License
- Marketing
- Free parking
- Paid holidays
Marketing Director
Country Arch Care Center —Phillipsburg, NJ
- 8 hour shift
- Research
- Mid-level
- Communication skills
Quick Apply
5d
Marketing Content Writer / SEO Copywriter
Famous Smoke Shop —Easton, PA
- Full-time
- Microsoft Excel
- Microsoft Outlook
- Marketing
- Health savings account
- Paid holidays
Quick Apply
4d
Social Media and Marketing Manager
6YCLE —Allentown, PA
- From $25 an hour
- Part-time
- Hybrid work
- Mid-level
- Internship
- Flexible schedule
Quick Apply
10d
Digital Marketing Specialist
Trulieve —Whitehall Township, PA
- Weekends as needed
- Remote
- Mid-level
- 2 years
- Communication skills
- Paid time off
Quick Apply
11d
Coordinator, Strategy and Marketing
St. Luke's University Health Network —Bethlehem, PA
- Full-time
- Microsoft Excel
- Microsoft Outlook
- Mid-level
Marketing Manager
The Beauty Institute —Whitehall Township, PA
- Full-time
- Remote
- Mid-level
- Computer skills
- 2 years
Quick Apply
Social Media Manager
Scott Cars, Inc. —Allentown, PA
- Part-time
- Marketing
- Writing skills
- Mid-level
- Health insurance
- Paid time off
Quick Apply
Marketing Coordinator
Hunter & Michaels —Easton, PA
- $60,000 a year
- Mid-level
- Travel
Social Media Manager
Crayola LLC —Easton, PA
- Full-time
- Marketing
- 8 years
- Analysis skills
- Health insurance
- 401(k)
Social Media Specialist
Cross Key Management Inc —Allentown, PA
- Weekends as needed
- Mid-level
- Office
- Teaching
Quick Apply
Social Media Coordinator
Lehigh Valley Public Media —Bethlehem, PA
- Weekends as needed
- Background check
- Clean driving record
- Mid-level
Quick Apply
Marketing and Outreach Coordinator
Treatment Trends, Inc. —Allentown, PA
- Weekends as needed
- Background check
- Marketing
- Clinic experience
- 403(b) matching
- Paid holidays
Quick Apply
10d
Marketing Specialist
OPW —Allentown, PA
- Overtime
- Hybrid work
- Microsoft Excel
- Microsoft Outlook
- Marketing
- Paid jury duty
- Commuter assistance
5d
Marketing & Office Coordinator
Otterbine-Barebo, Inc. —Emmaus, PA
- $45,000 - $55,000 a year
- Full-time
- Marketing
- Customer service
- Mid-level
- Health insurance
- Dental insurance
Quick Apply
MARKETING MANAGER
ARTSQUEST —Bethlehem, PA
- $55,000 - $60,000 a year
- Full-time
- Sales
- Marketing
- Merchandising
- 403(b) matching
- Disability insurance
Quick Apply
Brand Ambassador
Sandpiper Productions —Bethlehem, PA
- $62,400 - $72,800 a year
- Weekends as needed
- Bar
- 21 years or older
- Reliable transportation
- Flexible schedule
Quick Apply

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Associate Brand & Product Marketing Manager

Crayola LLC -
Easton, PA

Apply Now

Job Details

Full-time

Benefits

Health insurance
401(k)
401(k) matching

Qualifications

Bachelor's degree in business
Bachelor's degree

Full Job Description

Associate Product Marketing Manager, Easton, PA

GENERAL SUMMARY:

The Associate Product Manager is responsible for the support and business management of assigned platform product segment driven by collaboration and elaboration of the annual platform plan. Associate Product Manager provides support to implement short term and long term marketing plans, leading a cross-functional team that innovates product and marketing plans to grow sustainability and profitability.

The Associate Product Manager contributes to the analysis and development of detailed tactical plans of the assigned platform’s overall global strategic plan; implements the marketing plans for the platform's assigned product segment(s)/franchise(s); assists in the planning, development and execution of the assigned product group’s marketing objectives, tactics, programs and budgets; participates in and manages cross-functional teams to progress marketing projects to desired results and works with marketing peers and sales, operations and global teams to drive executional excellence.

PRINCIPAL DUTIES & RESPONSIBILITIES:

Contributes thought leadership, analysis and detailed tactical plans to assigned global platform product segments and marketing plans.
Recommends and executes programs and/or initiatives (i.e., new products, product changes/revisions, forecasts, pricing, packaging, advertising, activation, promotion, retail programs) to drive both the short and long term profitability and category share of all assigned businesses.
Collects and analyzes relevant market & category data to influence marketing plan and Supply/Operations Planning reports, i.e. competitive product information (positioning, pricing, promotional programs, etc.), market share data.
Conducts secondary research, analyzes syndicated data to support platform initiatives & recommendations; supports and participates in research projects to provide key learnings and strategic implications.
Provides tactical execution of the global new product process and commercialization including product, packaging, research & activation to meet financial objectives to drive both the short and long-term profitability and share position of all assigned businesses.
Provides budget management support.
Coordinates and manages cross-functional team activities/collaboration.
Provides support and information for key U.S. & International account programs, promotions.

JOB SPECIFICATIONS:

2+ years marketing experience preferably in CPG, toy company or consumer marketing work
Bachelor’s degree required in business field, preferably with a Marketing concentration. MBA preferred
Strong demonstrated levels of accomplishments and business results

Proficient in MS Office including Word, Excel, PowerPoint; Lotus Notes
Good organizational skills with ability to manage several projects
General business management skills
Strong communication and presentation skills, with ability to lead cross-functional team
Strong business analytical skills, resourceful, results driven
Innovative thinker
Needs some supervision; self starter

PHYSICAL CONDITIONS:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is frequently required to sit, talk and hear. The employee is occasionally required to walk; use hands and fingers to operate, handle, or feel objects, tools, or controls; and reach with hands and arms. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision and the ability to adjust focus.

DISCLAIMER: The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.

WHY CRAYOLA?

Kid Inspired Culture
Free Admission to Crayola Experience for Employees
Community Volunteerism Opportunities
Annual Bonus Potential for all Full-Time Employees
Company Matched 401k & Employee Value Sharing Plan
Comprehensive Healthcare Benefits for Eligible Employees
Education Assistance Program
Wellness Programs
Employee Resource Groups
Generous Product Discounts Onsite & Online
Company Sponsored Employee Events
Discounts on a wide variety of products and services – automotive, electronics, fitness, travel and entertainment

Green is our favorite color!
Crayola cares about the environment and responsibly makes the products you love. Learn more about Crayola’s creative solutions for greener tomorrows: https://www.crayola.com/about-us/sustainability (https://www.crayola.com/about-us/sustainability)

Crayola is committed to providing competitive market compensation. Our pay ranges are established using reliable market data and consider factors such as job responsibilities, industry benchmarks, and geographic location.

Individual starting pay is determined by a candidate’s skills, experience and qualifications. This role is eligible to participate in an annual incentive plan as per plan guidelines. For a full list of Crayola benefits, please visit https://www.crayola.com/company/employee-benefits (https://www.crayola.com/company/employee-benefits).

No phone calls please.

Search Firm Representatives - Please Read Carefully:
Crayola LLC is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any employee at Crayola LLC via e-mail, the Internet, or directly to hiring managers at Crayola LLC in any form without valid written search agreement in place for that position will be deemed the sole property of Crayola LLC, and no fee will be paid in the event the candidate is hired by Crayola LLC as a result of the referral or through other means.

Search firms are essential to the recruitment and staffing efforts at Crayola LLC, and we value the partnerships we have built with our vendors. For this reason, Crayola LLC has established and regularly maintains a preferred vendor list. Please note that even preferred vendors need to have a written search agreement signed by Human Resources at Crayola LLC in place for the specific position in order for a fee to be paid for any candidate referra

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.

Apply Now

Refine Your Search

marketing jobs in allentown, pa

Associate Brand & Product Marketing Manager

Senior Marketing Manager - Patient Monitoring

Field Marketer

Senior Marketing Manager-Neonatal Care

Marketing Director

Marketing Content Writer / SEO Copywriter

Social Media and Marketing Manager

Digital Marketing Specialist

Coordinator, Strategy and Marketing

Marketing Manager

Social Media Manager

Marketing Coordinator

Social Media Manager

Social Media Specialist

Social Media Coordinator

Marketing and Outreach Coordinator

Marketing Specialist

Marketing & Office Coordinator

MARKETING MANAGER

Brand Ambassador

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